There’s a lot of talk going around about CSS3/HTML5, progressive enhancement, etc, but not until now have we had a well structured book to help prepare us web developers for the changes that are coming behind the scenes of tomorrow’s websites.
Dan Cedarholm, a well known web designer & speaker on all things CSS3, follows up his Bulletproof Web Design book with another great guide for those looking to build for the future.
The terms progressive enhancement and graceful degradation have been floating around the web for a little over a year now. They refer to the way advancing technologies like HTML5 and CSS3 are used to serve up the best possible product to web browsers that support them while still giving those that don’t (see: Internet Explorer) a usable solution.
We’ve been weaving CSS3 into our sites for a few months now, but it really came in handy when I wanted to continue Cornerstone’s brand throughout some of the web elements in their new design.
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I can’t remember where I first heard of Do You Matter?, but it doesn’t change the fact that it’s one of the greatest design/business books I’ve had the opportunity to read.
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When you hear the words “brand” or “branding” what do you think of? Most would relate it to a company’s logo, their colors, or their packaging design. While a logo and solid packaging design certainly aid in establishing a connection with your market, your brand goes far beyond that. Read the rest of this entry »
Recently I’ve been intrigued by “the power of free” and how it increases brand loyalty. Sure, everyone likes free stuff, but in order to truly strengthen your brand through giveaways, I think it’s important that the process be:
