Bad planning = Unexpected Surprises
Topics: History and Philosophy
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I was recently sitting in a parking lot waiting to meet a prospective buyer for a car I’m selling on craiglslist.com. Somehow he got lost on the one (and only) turn of the trip,  extending his 1 hour trip to 2 1/2 hours. After calling multiple times saying he was passing “a city with a lot of stores” and wanted to know where to go from there, he finally arrived. The minivan came to a halt and I was surprised to see not one, but six adults and two kids get out and start inspecting my car! The driver came over to me and without a “hello” or introduction said, “you gave me the wrong directions…give me the key so I can drive it.” 01_bmw_530i_4709

After completing their autopsy on the vehicle, I received an offer that was less than half of my asking price. I scrounged up every kind nerve I could find in me to say “thanks, have a good day,” got in the car and left. Continue Reading »

Book Review: The Three Signs of a Miserable Job
Topics: Reviews
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I admit it. I saw this book on my husband’s night stand and snapped it up. No, I’m not caught in a miserable job — although it was a particularly stressful week at work. I was caught by the title.miserable

An hour and a half into the book (and about half-way through it), I was hooked — and excited about the positive approach to a negative subject. According to the author, Patrick Lencioni, miserable jobs aren’t about the work a person does. The summary — you can take three steps to ensure that all employees don’t suffer in misery. Continue Reading »

Commonly Neglected Web (Mis)Practices
Topics: Industry Trends, Web Strategy
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Incumbent upon a professional is surveying the landscape of his profession — noting best of’s, worst of’s, and everything in between.

The Web Strategy team at Worthwhile, we look at hundreds of websites each week, only we’re not only creating/developing websites or just surfing the Web for fun. We view the Web from a critical perspective, since, as mentioned above, that’s what we do!

Observations aren’t absolute. Neither are they to be fully considered as science. Nevertheless, observations from experts regarding their field are helpful. Continue Reading »

The Future of the Internet: Apps or Chrome?
Topics: Industry Trends
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I had a rough childhood. I grew up in an era where you listened to cassette tapes in the car and waited 5 minutes for them to change sides (if you were lucky enough to have an automatic flipper). I also lived through the days of VHS rentals: “Please be sure and rewind.” Probably the most trying years were back when we had CRT monitors, TV’s the size of a recliner, and no HD Discovery channel!

I’ve come a long way. Now instead of a clunky Walkman I can pick me up a nifty iPod touch. Instead of a clunky bag phone I can sport my new Droid! Better yet I can surf the web via Google Chrome instead of IE6. Life is good. Continue Reading »

The Internet is Hard: a Case of Mistaken Identity
Topics: Web Design, Web Strategy
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As someone who has been interacting with computers since preschool (maybe even before then), it’s hard to remember that some people don’t know what a URL is or the difference between a browser and a search engine. We all have at least one friend or relative that can hardly operate a computer and always needs help doing some mundane process. It’s easy to write off these people, because surely they must be a miniscule percentage of internet users. But with the popularity of social networking sites like Facebook that connect people in a way we couldn’t have imagined ten years ago, more of these people are interacting with the world wide web.

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