As someone who has been interacting with computers since preschool (maybe even before then), it’s hard to remember that some people don’t know what a URL is or the difference between a browser and a search engine. We all have at least one friend or relative that can hardly operate a computer and always needs help doing some mundane process. It’s easy to write off these people, because surely they must be a miniscule percentage of internet users. But with the popularity of social networking sites like Facebook that connect people in a way we couldn’t have imagined ten years ago, more of these people are interacting with the world wide web.
Techy? Sometimes. Funny? Often. Relevant? Always.
Topics: Web Design, Web Strategy
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Topics: Fun Stuff, Web Strategy
You can learn a lot about the web in places you might not expect. Take Superbowl ads, for instance. Anytime a company invests about $3 million just to show you something for 30 seconds, it was probably well-thought-out. If you watch closely, and can get past the bright lights and loud noises, you can learn a lot. Here are three ads that stood out to me.
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Topics: SEM
This is coming to you from cold, snowy Chicago at the Search Engine Strategies Conference 2009. I have to say at the beginning that the hotel this conference is at hosted is A-M-A-Z-I-N-G!! But not only that, the sessions today have been very insightful.
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Topics: Industry Trends
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So last week, Microsoft and Yahoo teamed up and, with their powers combined, swung the boom hammer at Google. Microsoft and Yahoo announced a partnership where Micrsoft’s new Bing will power the search engine function on Yahoo’s sites. Yahoo, on the other hand, will continue to provide its content and portals, and will manage all ad sales involving searches. It’s a smack of epic proportions. But can this partnership work?? For Yahoo: Yes. For Microsoft: ???
Topics: SEM
Last month, fellow Worthwhile Web Strategist, Chris Rackley, asked me to Google something about one of his “most popular” blog posts he had written. He was surprised he was still #1 in the rankings.
I queried. “Chris,” I said, “you aren’t even on my first two pages!” He and I both supposed I had queried incorrectly. I double-checked. In fact, my verbiage was a match with his.
Two identical searches only seconds apart from 5 feet apart yields two completely unique results listings in Google. Whaaaat?!
Google announces Personalized Searching
From what I can see from Google searching (ironically), this technology existed in Google Labs format as early as 2004-05, not actually being used until around Spring 2007. (2005/11 article)
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